Terms of service

Last updated: 14 August 2026

1. Who we are, and what these terms cover

Cawood Innovation Ltd ("Cawood", "we", "us") is a company registered in England and Wales, company number [COMPANY NUMBER], with its registered office at The Old Tearooms, Walton on Trent, Derbyshire, DE12 8NL. You can reach us at [email protected].

These terms are the agreement between you and us for your use of cawood.io and the assessments, reports, insights and learning pathways we provide through it (the "service"). By creating an account you accept these terms. If you do not accept them, please do not use the service.

Our privacy notice explains what we do with personal information and forms part of these terms.

2. Your account

You must be at least 16 years old and able to enter into a contract. You must give us accurate details and keep them up to date, and you must verify your email address before you can sign in.

Your account is personal to you. Please keep your password to yourself and tell us promptly if you think someone else has access to your account. You are responsible for what happens under your account, unless it happens because we failed to keep the service secure.

You can close your account at any time from the Security section of your account. Closing your account deletes your data as described in our privacy notice, and it cannot be undone.

3. What you can expect from the service

The service scores the answers you give, produces a report and builds a learning pathway from the result. Everything it produces is a general development aid based on what you tell it.

It is not professional advice. Our assessments, scores, reports, insights and pathway content are not legal, regulatory, financial, security, medical or employment advice, and they should not be relied on as the only basis for a decision that matters. In particular, results should not be used on their own to make decisions about a person's employment, pay or position. You remain responsible for the decisions you take.

Scores are calculated from self-reported answers. They reflect what was reported, not an independent audit of you or your organisation.

4. Free and paid plans

Free. Taking an assessment, receiving your report and starting a pathway are free. A free pathway includes four check-in cycles at the cadence you choose. After those are used, your pathway continues at one step a month rather than stopping, without the written personalisation included in a paid plan.

Premium. A paid individual subscription keeps your pathway running at the cadence you chose, adds written personalisation, and opens access to your full step history. Prices are shown in the product before you buy, in pounds sterling, and include VAT where it applies.

Organisation plans. An organisation can buy a number of seats. An administrator manages who holds them. Every member covered by an active organisation subscription gets the paid features described above. If the number of members exceeds the number of seats bought, existing members keep their access and no further people can be invited until more seats are added.

We may change what is included in the free plan. If we reduce it, we will tell you before the change takes effect.

5. Payment, renewal and cancellation

Subscriptions are billed in advance, monthly or yearly depending on the plan you choose, and renew automatically until cancelled. Payments are taken by Stripe. We do not receive or store your card details.

You can cancel at any time from the Subscriptions section of your account. Cancelling stops the next renewal; your paid features continue until the end of the period you have already paid for. We do not charge a cancellation fee.

If a payment fails we will retry it. While we are retrying, your access continues. If the payment ultimately fails, the subscription is cancelled and the account returns to the free plan.

Refunds. If you are unhappy within 14 days of your first payment, contact us and we will refund it in full. After that, payments already made are not refundable, but you can cancel at any time to stop future payments. This does not affect your legal rights, including your right to cancel a distance contract within 14 days under the Consumer Contracts Regulations where those apply to you.

Price changes. We may change our prices. We will give you at least 30 days' notice by email before a change affects a renewal, and you can cancel before it takes effect.

6. Organisations, and what your employer can see

If you join an organisation on Cawood by accepting an invitation, your organisation's administrators, and any manager of a department you belong to, may be able to see your assessment results and pathway activity alongside your name. Whether names are shown is a setting your organisation controls. The invitation you accept states this before you accept it, and our privacy notice sets out the detail, including that only assessments completed after you join can ever be shown with your name.

If you are an organisation administrator, you confirm that you are authorised to act for your organisation, that you will invite only people entitled to be there, and that you will tell the people you invite how their results will be used. Where we show an organisation information about its people, the organisation is the data controller and we act as its processor.

7. Acceptable use

Please do not:

  • use the service unlawfully, or to harass, harm or discriminate against anyone;
  • share your account, or use someone else's without their permission;
  • try to access data that is not yours, or probe, scan or attack the service;
  • copy, scrape, resell or redistribute our assessment questions, scoring, reports or pathway content, or use them to build a competing product;
  • use automated means to submit assessments or generate accounts; or
  • upload anything unlawful, or anything containing malware.

If you find a security problem, please tell us at [email protected] rather than exploiting it. We will not pursue anyone who reports a genuine issue in good faith and gives us a reasonable chance to fix it.

8. Intellectual property

We own the service, including the assessment instruments, scoring models, pathway content, report designs, software and branding, or we license them. We grant you a personal, non-exclusive, non-transferable right to use the service and to use your own reports inside your organisation for its own purposes. Nothing here transfers ownership to you.

You keep ownership of what you put in: your answers, your job title and anything you write. You grant us the licence we need to host it, process it and produce your results.

Anonymous statistics and benchmarks. You also permit us to use that information, in anonymous and aggregated form, to produce and publish statistics, benchmarks and research about digital maturity, and to improve and describe the service. Anonymous and aggregated information describes groups rather than individuals, cannot identify you or your organisation, and is not personal information. We never name a person or an organisation in anything we publish, and we never publish a figure drawn from too few organisations or too few people to be genuinely anonymous. Our privacy notice sets out how this works and how to be excluded from it.

Where we hold information about an organisation's members on that organisation's behalf, we act as its processor for the purposes of its own reporting, and separately as a controller for the anonymous statistics described above. An organisation that signs up to these terms agrees to both, and may ask us in writing to exclude its people from the statistics.

9. Availability and changes

We aim to keep the service available, but we do not promise it will be uninterrupted or error free. We may suspend it for maintenance, and we will try to keep that brief and unobtrusive.

We may change or withdraw features. Where a change materially reduces what a paid plan provides, we will tell you in advance and you may cancel and receive a refund of the unused part of the period you have paid for.

We may update these terms. Where a change materially affects your rights we will give you reasonable notice by email or in the product, and continuing to use the service after it takes effect means you accept it.

10. Suspension and termination

We may suspend or close your account if you materially breach these terms, if we are required to by law, or if we reasonably believe your account is being used to harm the service or another person. Where it is reasonable to do so we will warn you first and give you a chance to put things right. If we close a paid account for a reason that is not your fault, we will refund the unused part of the period you have paid for.

You may close your account at any time, as described in section 2.

11. Our responsibility to you

Nothing in these terms limits our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot lawfully be limited.

Subject to that:

  • we are not liable for loss of profit, loss of business, loss of anticipated savings, or loss or corruption of data, in each case to the extent it is indirect or consequential; and
  • our total liability to you in any 12 month period is limited to the greater of the amount you paid us in that period and £100.

If you are a consumer, you have legal rights that these terms do not affect, and we are responsible for loss that is a foreseeable result of our breaking this contract or failing to use reasonable care and skill.

We provide the service to organisations on a business to business basis, and to that extent all warranties and conditions implied by law are excluded so far as the law allows.

12. General

If a part of these terms is found to be unenforceable, the rest continues to apply. If we do not enforce a term straight away, we can still enforce it later. You may not transfer your rights under these terms without our consent; we may transfer ours if the service is sold or reorganised, and we will tell you if that happens.

These terms are governed by the law of England and Wales, and the courts of England and Wales have exclusive jurisdiction. If you are a consumer living elsewhere in the United Kingdom, you may also bring proceedings in your local courts.

13. Contact

Email [email protected], or write to Cawood Innovation Ltd, The Old Tearooms, Walton on Trent, Derbyshire, DE12 8NL